We are all familiar with the term “Green” as in “to go green,” the current push toward environmental preservation. The use of the word “green” has now taken on many different connotations. It is a word used to evoke images of nature and wildlife, specifically, green wildlife. It is ironic that the word seems to ignore the many other environments on this planet that are not green at all and that would actually be polluted or grossly changed were they to become so (e.g. deserts, the ocean, and the arctic). Still, when people think about environments that they want to visit, they picture lush tropical islands or deciduous forests and so, naturally, this image would create a more emotional draw than had environmentalists created the slogan, “Go Brown!” (though the deserts would benefit).